Chobani (which, by the way, is my favorite fruited yoghurt) seems to have a penchant for colorful lawsuits.
And now, “how.” An argument over whether a company can trademark a word: Chobani and Dov Seidman Wrestle Over Use of ‘How’ Trademark – NYTimes.com.
I dunno. I’m still going to eat Chobani. How? With a spoon. Why would you even ask?