Wow. How often is it I want to sing the praises of a big corporation?
Singing, singing, singing..
From 538 Significant Digits,with my bolding:
$9.8 billion
Advertising budget for Unilever, one of those giant, less-known conglomerates that own super well-known products (for example, Dove and Ben & Jerry’s). Unilever is one of the biggest advertisers out there, and a quarter of that massive advertising budget is spent online. The company has put Facebook and Google on notice, threatening to pull advertising from digital platforms that “create divisions in society or fail to protect young people” and facilitate racism, sexism, fraudulent news and extremism. [CNN]