Preface: I’ve said this before but must say it again. I watch too much TV.<\/p>\n
Ergo, I see many, many, many TV commercials. They come with the TV, like unwanted accessories. But I make the best of them. No, I do not mute the TV, or go into the kitchen and rattle those pots and pans.<\/p>\n
I listen and I watch.<\/p>\n
Which is how I have something to say to Celebrity Cruises, with their surreal commercial using Jefferson Airplane’s drug-rave “White Rabbit” as the musical background and, indeed, creative force for the commercial:<\/a><\/p>\n What on earth were you thinking? Or, alternatively, what were you smoking?<\/p>\n Searching around for corroboration of what I vaguely remember of the lyrics to “White Rabbit,” I learned that this commercial is a first venture for a London commercial ad shop. So maybe the kids at the shop are too young to realize what “White Rabbit” was about. Even though they have someone who sounds quite like Grace Slick singing it throughout the ad. Didn’t the lyrics register with you?<\/p>\n But you have ears. Didn’t you hear the eerie, not particularly pleasant, trippy, sinuous tune? Why did you imagine this song — even accompanied by your (deliberately?) disorienting video with a red-haired woman floating above and around what we eventually notice is a cruise ship — would get me off my couch to buy a ticket for…yeah, well. What are you inviting me to do? Take a cruise to nowhere on an acid sea?<\/p>\n No, Celeb Cruises. I do not want to go on a ship that promises a thirty-foot long buffet of LSD hits along with or buried in the Viennese desserts.<\/p>\n Here are the lyrics for “White Rabbit:”<\/p>\n One pill makes you larger<\/em> And if you go chasing rabbits<\/em> When the men on the chessboard<\/em> When logic and proportion<\/em> Would that get you onto a big boat?<\/p>\n \n","protected":false},"excerpt":{"rendered":" Preface: I’ve said this before but must say it again. I watch too much TV. Ergo, I see many, many, many TV commercials. They come with the TV, like unwanted accessories. But I make the best of them. No, I … Continue reading
\nAnd one pill makes you small<\/em>
\nAnd the ones that mother gives you<\/em>
\nDon’t do anything at all<\/em>
\nGo ask Alice<\/em>
\nWhen she’s ten feet tall<\/em><\/p>\n
\nAnd you know you’re going to fall<\/em>
\nTell ’em a hookah smoking caterpillar<\/em>
\nHas given you the call…<\/em>
\nHe called Alice<\/em>
\nWhen she was just small<\/em><\/p>\n
\nGet up and tell you where to go<\/em>
\nAnd you’ve just had some kind of mushroom<\/em>
\nAnd your mind is moving low<\/em>
\nGo ask Alice<\/em>
\nI think she’ll know<\/em><\/p>\n
\nHave fallen sloppy dead<\/em>
\nAnd the White Knight is talking backwards<\/em>
\nAnd the Red Queen’s off with her head<\/em>
\nRemember what the Dormouse said<\/em>
\nFeed your head<\/em>
\nFeed your head<\/em><\/p>\n