Vox provides an intelligent and interesting, if disheartening, essay about why lies often win out over facts. An excerpt:
…Trump was actually just trading on something psychologists and political scientists have known for years: that people don’t necessarily make decisions based on facts. Instead, we are often guided by our emotions and deeply held biases. Humans are also very adept at ignoring facts so that we can continue to see the world in a way that conforms to our preconceived notions. And simply stating factual information that contradicts those deeply held beliefs is often not enough to combat the spread of misinformation.
And here I was, feeling proud that I knew how to distinguish fact from factless.
Funny thing, though. I’m not giving up pursuing facts and making my decisions based on them. What does this make me? At the very least, I’m not a willing fool. And at the most, I did not vote for Trump.