What is a B Corporation? It’s good for all of us

Here’s an email notice I got from my favorite furniture store, Room & Board. They told me they had become a B Corporation.

What is a B Corporation?, I asked the email. (I talk to anything, mostly food and appliances, but emails are not outside my realm of direct communications.)

Room & Board answered, below. The short answer: “B stands for benefit for all.” This sounds as beautifully conceived as is their artisan-made furniture. (Wander through one of their stores for sheer pleasure, or wander through their catalogue.)

Maybe we can organize a consumer boycott against every corporation that isn’t a B Corporation.

PS. I apologize to Room & Board. In copying their announcement, I got the formatting screwed up.

This entry was posted in Capitalism, Consumer boycott, The Facts of Life and tagged , . Bookmark the permalink.