Tag Archives: TV commercials

I’m going to shock you: facts and fakes in ads

When Facebook and its founder, Mark Zuckerberg, let it leak that the website would not even attempt to monitor politicians’ (purchased) ads for lies, a lot of people got righteously mad. One of them was Elizabeth Warren, who has openly … Continue reading

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I got issues: why did people vote for Trump? Their attention was fully engaged

A company called SPARK Neuro┬ásays it “employs the most cutting edge neuroscience tools to create more engaging storytelling in advertising, entertainment, and other sectors.” That is, it attaches you, a viewer, to a device that measures your brain activity while … Continue reading

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